Why phygital is the future of fashion
Episode 14, season 5 of our weekly podcast show on how technology is transforming the creative industries.
14 Apr 2023

We share a special report from Metaverse Fashion Week, where our fashion editor Oliver Dahle for the second time shares his boots-on-the-ground observations and insights. In this episode, we discuss:

Why legacy brands like Hugo Boss, Tommy Hilfiger and Coach are still betting on the metaverse

How this year’s cross-platform experience at Decentraland, Spatial, and Over enhanced last year’s version.

How phygital has become the new buzzword in digital fashion

And which up-and-coming designers are doing the most creative stuff