As the fashion industry battles with increasing demands for sustainability and accountability, the accurate collection, management, and sharing of product data becomes paramount.
This research is for those looking to explore the current situation for retailers’ management and use of Product ID. Brands and retailers’ strategies for ensuring data compliance are crucial to meeting the new EU requirements that will soon be established.
This study investigates the current state of retailers and data readiness and the challenges and opportunities that arise in adhering to DPP mandates.
It underscores the significance of collaboration, technology integration, and strategic alignment as the key pillars in achieving excellence in data compliance.
Key takeaways:
- The knowledge of the upcoming EU legislation (DPP) is very low: 86.4% of retailers have little or no knowledge of upcoming legislation
- Retailers use the suppliers’ master data, but it is handled manually by exporting and importing files.
- A few POS systems are dominant in the market.
- Larger department stores and retail chains share data using EDI.
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