Save the date for Transformation Conf. in Copenhagen and Stockholm in August
Our flagship event returns to Stockholm Fashion District and deputs at CIFF during Copenhagen Fashion Week. Here are the first confirmed speakers!
6 Jun 2024

Can Data Save Fashion? Welcome to be part of Nordic’s leading cross-industry event on how to solve the textile industry’s transformation.

9 August
CIFF, Bella Center, Copenhagen

27 August
Stockholm Fashion District, Nacka Strand

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Can Data Save Fashion?

Against the backdrop of upcoming EU legislation, we’ll explore how technology, collaboration, and innovation can drive sustainability and digitalisation. From regulatory compliance to scalable innovations, we’ll address the key challenges and opportunities shaping our industry’s future. 


How to solve fashion’s data challenges

Scalable innovations in software and data will be key to transformation. But how do we implement them? And can the fashion industry actually receive them?  

Navigating legislation

From greenwashing communication to Digital Product Passport. We discuss the most important legislation and the roadmap to comply.

How to bridge the capital divide

Solving the fashion sustainability crisis will require investments upwards of 1 trillion euros. Where will the money come from?

Recycling in the value chain

How to solve collecting and recycling textiles at scale – and the innovators that aim to solve it.

Designing for a new future

We discuss with leading designers how upcycling, deadstock, and other conscious choices will influence fashion.


Jenny Wärn, Director of Product Operations of TrusTrace

Jenny Wärn is the Director of Product Operations of TrusTrace. With more than 15 years of experience in delivering impactful technology solutions for a wide range of industries, Jenny is now combining her passion for sustainability with her knowledge of unlocking digital enablers to contribute to sustainable transformation in fashion and textiles. She heads up the complex innovation projects for TrusTrace, such as the Digital Product Passport (DPP) pilot, building a fully functioning data infrastructure to support the data collection and distribution for the DPP.

David Thunmarker, Impulso

Emma Stjernlöf, Chief Communications & People Officer, Syre

Stina Billinger, Sustainability & Public Affairs, Syre

Staffan Olsson, Head of Public Affairs, GS1 Sweden

Marja-Liisa Niinikoski, CEO of Finnish Textile & Fashion

Amanda Thorén, CEO and co-founder, Bencha

Amanda Thorén is the CEO and co-founder of Bencha, a data platform specializing in second-hand market analytics. Bencha offers a comprehensive suite for analyzing market trends, brand performance, and product evaluation. Driven by a holistic approach and a strong commitment to initiating meaningful change, Amanda has transformed Bencha into a scalable and efficient solution that empowers businesses to achieve profitability and growth in both primary sales and resale markets. Her focus is on driving sustainable practices and anticipating future consumer demands.

Fredrik Ekström, founder of Above The Clouds

Fredrik Ekström is a brand strategist and founder of Above The Clouds. With over 20 years of expertise in consumer insights, brand development, and strategic communication, Fredrik has a unique understanding of the evolving landscape of sustainability and consumer behaviour. Today, he will unveil key findings from his latest report, THE NXT SUSTAINABLE CONSUMER 2024, which draws on data from 2,500 individuals across Sweden, Finland, Norway, and Denmark. He will explore three distinct green consumer archetypes, their unique characteristics, and the catalysts that drive their commitment to sustainability and how brands should approach them. Get ready to gain invaluable insights into how sustainability is influencing consumer choices and aspirations.

Konrad Olsson, Editor-in-chief and Founder, Scandinavian MIND

Konrad Olsson is the founder and editor-in-chief of Scandinavian MIND, a magazine and platform covering the intersection of lifestyle and technology. He regularly advises companies and organisations on brand strategy, communication, and digital transformation.