How to launch a Nordic beauty brand globally (with Ola Gejde)

Today we’re joined by beauty and retail expert Ola Gejde, founder of Stockholm-based consultancy Diamon Retail, to discuss how brands can use their Nordic heritage as leverage when expanding abroad.

The state of Nordic beauty from a business perspective.

Lessons learned from launching several Nordic beauty brands internationally.

Why beauty has become more of an identifier for consumers

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