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MIND
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Podcast
How to launch a Nordic beauty brand globally (with Ola Gejde)
Episode 6, season 6 of our weekly podcast show on how technology is transforming the creative industries.
8 Sep 2023

Today we’re joined by beauty and retail expert Ola Gejde, founder of Stockholm-based consultancy Diamon Retail, to discuss how brands can use their Nordic heritage as leverage when expanding abroad.

The state of Nordic beauty from a business perspective.

Lessons learned from launching several Nordic beauty brands internationally.

Why beauty has become more of an identifier for consumers

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