Trade Show
Sunflower presents next chapter at Pitti Uomo
Copenhagen menswear label Sunflower took to the runway at Pitti Uomo 110 in Florence as this season’s CPHFW Special Project, marking one of the highlights of the trade fair and celebrating the fashion week’s 20th anniversary programme.
1 Jul 2026
Founded by Ulrik Pedersen in 2018, Sunflower used the Florence presentation to introduce what the brand describes as a new chapter. “For us, this moment marks the introduction of the next chapter for Sunflower. The foundation is the same, but the expression is sharper, more defined, and more ambitious,” said Pedersen ahead of the show. Here is our selection from the presentation.
