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Scandinavian
MIND
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Podcast
How ISPO takes the lead in outdoor
We are revisiting our trip to ISPO Munich last year, ahead of the German trade shows upcoming edition this summer.
27 Mar 2024

In this episode you will hear from:
– Lena Haushofer, Exhibition manager, ISPO.
– Kristian W. Andersen, Creative Director of Zeitgeist-ISPO

We will talk about:
– How ISPO Munch have evolved in recent years
– Connecting outdoor with sustainability and lifestyle
– The role of trade shows in 2024

Hosted by:
Konrad Olsson, editor-in-chief and founder, Scandinavian MIND.
Fredrik Ekström, editor at large