We will discuss how transparency can unlock new business opportunities and create value for brands and consumers. We will also provide an update on the latest EU legislative developments and their impact on international business dynamics.
Thur. 24 April 2025
15.00—17.30
Textile Fashion Center, Borås
The programme will start 15.30
Drinks will be served
In collaboration with
Program
Panel 1: An update on exports and global legislation.
A changing geopolitical landscape is affecting the industry. We look at the latest EU legislative development for the fashion industry, including the Omnibus Package. We will unpack what these mean for small and medium-sized businesses in terms of their international business dynamics and growth opportunities.
Speakers:
Hanne Haslum, Head of Sourcing, Brav AS
Carl Lindqvist, Account Executive, Worldfavor
Christian Lundell, CEO, Nordiska Textilakademin
Panel 2: Unlocking opportunities for workwear and outdoor brands
Transparency in the textile value chain has the chance to unlock new value for brands and consumers. We hear from leading brands within workwear and outdoor about their best practices. We also look at how a new generation of dynamic data solutions can drive lean integration between sell-through, storytelling, resale, buy-back, and other aspects of the value chain.
Speakers:
Fanny Ekholm, CSR Manager, Didriksons
Ann Carlsson, CSR & Environment Manager, Blåkläder
Sara M. Rakstang, Founder & CEO, Repass
Moderated by Konrad Olsson, Founder & Editor-in-Chief, Scandinavian MIND
Transformation Talks is free of charge and will be part of Retail Day, hosted by Marketplace Borås. If you want to participate in the entire Retail Day, click here to claim your ticket.
Speakers
Fanny Ekholm, CSR Manager, Didriksons
Fanny is driven by creating long-term change and firmly believes that knowledge, traceability, and collaboration are the keys to sustainable transformation. As CSR Manager at Didriksons, she ensures the company operates in an environmentally and socially responsible manner throughout the value chain.
Ann Carlsson, CSR & Environment Manager, Blåkläder
Ann is the CSR & Environment Manager at Blåkläder, a company that produces workwear, protective footwear, and gloves under its own brand. Blåkläder’s customers expect functional and durable products made within a responsible value chain. Working with sustainability at Blåkläder means helping to make that possible.
Hanne Haslum, Head of Sourcing, Brav AS
Hanne leads sourcing and ESG strategy at Brav, a Norwegian group of sports and outdoor brands. With 25+ years of experience, she focuses on supplier relations, traceability, and sustainable operations across the global value chain. She also serves on the advisory board of Repass, supporting circularity and transparency in the textile industry.
Christian Lundell, CEO, Nordiska Textilakademin
Christian brings extensive experience in organizational transformation and sustainability within the textile and fashion industry. As CEO of Nordiska Textilakademin, he operates at the intersection of education, innovation, and industry collaboration, aiming to future-proof both talent and businesses. With a background in textile manufacturing and strategic development, Christian is passionate about fostering meaningful change and preparing the next generation for a circular and responsible industry.
Carl Lindqvist, Account Executive, Worldfavor
Carl has over five years of experience at Worldfavor, supporting global brands in strengthening their supply chains and meeting ESG targets. With expertise in sustainability and due diligence, he helps companies turn regulatory compliance into long-term competitive advantage.
Sara M. Rakstang, Founder & CEO, Repass
Sara is the founder and CEO of Repass, a platform enabling flexible and scalable transparency across the fashion value chain. With over 20 years of experience in global supply chains—from energy to textiles—she focuses on solving real industry challenges through practical tools, not tech jargon. At Repass, she helps brands turn transparency into value by connecting data, operations, and circular services into one seamless workflow.
Konrad Olsson, Founder and Editor-in-Chief, Scandinavian MIND
Konrad Olsson is the founder and editor-in-chief of Scandinavian MIND, a platform covering the intersection of lifestyle and technology. He is a leading expert on the transformation of the fashion industry and the founder and host of the fashion-tech event Transformation Conference. He regularly advises companies and organisations on brand strategy, communication and digital transformation.
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