
We will discuss the changing role of the fashion designer in an AI-driven world. Also: learn about how technology and new manufacturing solutions can elevate the value of creativity.
Thursday, 21 November 2024, 15.00–17.00
GT30, Grev Turegatan 30, Stockholm
The event is free of charge and drinks will be served.
The event will also be live-streamed on our LinkedIn page. Sign up for the live stream if you can’t attend the physical event.

Programme
15.00
Introduction
By Konrad Olsson, Editor-in-chief & Founder, Scandinavian MIND
15.05 Panel
Elevating the value of creativity in a tech-driven world
What is the role of the creative in an AI-driven world? How can copyrighted designs become even more valuable as technologies make distribution ubiquitous? We hear from forward-thinking designers and learn from another talent-driven industry: music.
Speakers:
- Neil Lewty, Chief Creative Officer, J.Lindeberg
- Oscar Hafvenstein, co-founder and CEO of Co-X
- Sofia Green, Director of Communications, Amuse
15.30 Panel
Empowering fashion design through technology
How can new technologies increase the value of design in the fashion industry? We hear from three innovation companies that use data and tech to empower design-driven businesses.
Speakers:
- Simon Hjelte, CEO and co-founder, NOMS.
- Amanda Thorén, CEO and co-founder, Bencha
- Maria Åkergren, Founder, 3Dear
15.50 Presentation
Developing “a sustainable Shein”
We learn how NOMS uses real-time production to create “a sustainable Shein”.
Simon Hjelte, CEO and co-founder, NOMS.
16.00–17.00
Cocktail and networking session
Speakers

Neil Lewty, Chief Creative Officer, J.Lindeberg
Neil graduated from the Royal College of Art in London in 2002, then held various design positions and consultancy roles for brands, including Levi’s, Hackett, Japanese denim brand Michiko Koshino, and Bamford & Sons. In 2011, he left London for Amsterdam to become Design Director at Tommy Hilfiger, a position he held until becoming Head of Design for Boss Menswear in 2017. Since 2020, British-born Neil Lewty has headed up J.Lindeberg’s design and creative vision, being responsible for all collections.

Simon Hjelte, CEO & co-founder NOMS
Simon has 20+ years of experience in the fashion industry value chain, shop work, and retail purchasing, running his own companies in micro-production and retail. Led change work and business development with associated responsibilities for the financial outcome of SME companies in an international market space. Trained tailor and pattern designer are important skills to ensure feasibility in production innovation.

Amanda Thorén, CEO and co-founder, Bencha
Amanda Thorén is the CEO and co-founder of Bencha, a data platform specializing in second-hand market analytics. Bencha offers a comprehensive suite for analyzing market trends, brand performance, and product evaluation. Driven by a holistic approach and a strong commitment to initiating meaningful change, Amanda has transformed Bencha into a scalable and efficient solution that empowers businesses to achieve profitability and growth in both primary sales and resale markets. Her focus is on driving sustainable practices and anticipating future consumer demands.

Maria Åkergren, CEO and Founder, 3Dear and Pattern Stockholm
With over 20 years in the fashion industry, Maria believes that 3D technology is key to a more sustainable and efficient future for fashion. 3Dear collaborates with fashion and textile companies to integrate 3D technology, simplifying their digital transformation. She also leads Pattern Stockholm, one of Sweden’s leading consultancy agencies within pattern making, where their work weaving together traditional craftsmanship with advanced technological solutions across both companies.

Sofia Green, Director of Communications, Amuse
Sofia is the Director of Communications at Amuse – a global music and tech company that helps the growing sector of independent artists and music creators reach audiences through smart distribution and services. With a strong interest in challenger brands, she has held a range of exciting roles throughout her career in lifestyle, fashion, and music.

Oscar Hafvenstein, Co-Founder & CEO, Co-X
Oscar is the co-founder and CEO of Co-X. A platform that aims to make co-retail accessible and unlock the true potential of physical experiences & engagement for brands and property owners everywhere.
Moderator: Konrad Olsson, Editor-in-chief, Scandinavian MIND