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Editor's Letter
”Thanks for joining the conference — now the work begins”
On the next step after The Transformation Conference
KONRAD OLSSON
17 Nov 2020

It began with a gruesome wait. I have to admit that the technical difficulties that plagued the beginning of The Transformation Conference last Thursday, are amongst the toughest moments in my professional life. Eight months of hard work culminated in that moment. Eight months of building the Scandinavian MIND brand. Eight months of going from pandemic freeze to platform launch.

I was finally going to unveil our first print issue, and welcome the +300 digital guests to the first edition of our new concept The Transformation Conference. 

And then: technical failure. We couldn’t start on time.

I’d like to take a moment to apologize and offer a huge thanks to all of you — most of you who had signed up, actually — who sat patiently and waited for the event to begin. 

Once we were rolling, things progressed much smoothly. We unleash our four panel discussions both via Zoom and with speakers present on stage at our favorite movie theatre Alma’s Park in Stockholm. My fellow moderators Fredrik Ekström and Roland-Philippe Kretzschmar did an excellent job stearing the discussions with some of the leading minds within sustainability and impact investment. And you, dear participants, proved to be an engaging group, with many questions coming in for the panelists. 

I had so much fun doing this conference. The event was produced in collaboration with Nordic Talks, and I’ve been really proud that the Nordic Council of Ministers had decided to partner with us. The Nordic Talks project exists to be a platform to address the 17 Sustainable Development Goals (SDGs). Their motto is to ”inspire each other to act – for a better, more sustainable future”. In terms of shared values, I couldn’t have found a better partner for the launch of Scanadinavian MIND. 

Our talks can now be viewed on our website, and in the coming weeks we will republish every talk on our upcoming podcast, with additional analysis and commentary from me and my fellow editors. Sign up to our newsletter to get early access to this content and upcoming events. 

Let’s keep the conversation going!

Miss the live stream? Watch all the panels and conversations here.