
Together with industry experts, we’ll explore how sustainability, collaboration, and emerging technologies are shaping the future of retail. From building connected customer journeys to leveraging data and AI for smarter decision-making, these discussions will uncover the key strategies driving profitability, innovation, and impact in the industry.

Schedule
Wednesday, 5 March 2025
13.15–13.45
Why data is the key to a greener fashion and retail industry
Can fashion and retail be both profitable and sustainable? The answer lies in data-driven decision-making. This session brings together industry leaders to explore how real-time insights, AI, and digital transparency are shaping the future of sustainable commerce.
Location: Innovating for Impact (Stage F3)
Speakers:
Daniel di Benedetto, Regional Director Euro North and North East, Centric Software
Johan Lindström, Senior Strategic Account Executive, World Favor
Martin Börjesson, Chief Technology & Sustainability Officer, J. Lindeberg
Wednesday, 5 March 2025
15.15—15.45
Why contextual commerce is the future of customer experience
In an increasingly fragmented digital landscape, contextual commerce is emerging as a game-changer, seamlessly integrating shopping experiences into consumers’ everyday interactions. This session brings together leading voices in retail, technology, and digital marketing to explore how brands can leverage data, AI, and partnerships to create frictionless, hyper-relevant shopping experiences.
Location: Unified Commerce Revolution (Stage J1)
Speakers:
Alberto Riva, Contextual Commerce & Partner Lead EMEA, New Black
Frederic Taillier, Co-Founder & CEO, Impact.com Norden
Båård Kvamme, Retail Director, Norrøna
Thursday, 6 March 2025
11.00–12.00
Transformation Round Table
Location: Gothia Towers, Horizon conference room
By invitation only.
All sessions moderated by:
Linda Pimmeshofer, Founder, Change Retail
Konrad Olsson, Editor-in-chief and founder, Scandinavian MIND
Speakers

Daniel di Benedetto, Regional Director Euro North and North East, Centric Software
With a background in engineering, Daniel Di Benedetto has over 20 years of experience in PLM, AI, and Big Data, with more than 15 years specifically in retail. His focus is on understanding the importance of sustainability as a driver for change while enabling profitable business in a highly complex commercial environment. He currently leads Centric Software’s sales market in Northern Europe and serves as a board member in several committees.

Johan Lindström, Senior Strategic Account Executive, World Favor
Johan has 25+ years of leadership experience, specializing in driving sustainable innovation fueling business growth. By leveraging data, technology and modern leadership he helps companies integrate sustainability as a driver of profitability. His expertise spans digital product development, B2B sales, and supply chain related transformation across multiple industries, with extra focus on Fashion and Retail—proving that sustainability isn’t just a responsibility but a competitive advantage.

Martin Börjesson, Chief Technology & Sustainability Officer, J. Lindeberg
Martin leads the Technology and Sustainability work at J.Lindeberg and has been in IT and Tech for 25 years, mostly in large corporations. Recent years Martin is focused on Emerging Tech, where AI has been a topic of special interest since 2017.

Båård Kvamme, Retail Director, Norrøna
Båård Kvamme is a seasoned retail and sales leader with extensive experience in the global premium consumer goods industry. With a career spanning over 15 years, he has worked across more than 50 countries, specializing in retail development, e-commerce, and unified commerce, with a particular focus on APAC and North America. Known for his ability to navigate cultural differences and drive business growth, he is an expert in channel-agnostic retail, digitalization, and premium brand experiences. Recognized as a Rethink Retail Top Retail Expert (Class of 2024 & 2025), Båård continues to shape the future of retail with his strategic and adaptable approach.

Alberto Riva, Contextual Commerce & Partner Lead EMEA, New Black
With over 30 years of experience in retail technology, Alberto Riva has led global expansion efforts across Europe, Asia, and the Americas. As the founder of Fortech, he worked with leading Italian retailers before its acquisition by Micros, where he managed retail operations in EMEA. He later held key roles at Oracle and Aptos Retail, driving commerce market expansion and strategic acquisitions. Now at New Black, Alberto leverages his expertise in technology and partnerships to drive innovation in contextual commerce across the EMEA region.

Frederic Taillier, Co-Founder & CEO, Impact.com Norden
Frederic Taillier leads Impact.com Norden, a leading platform for influencer marketing management, with offices in Oslo, Aarhus, and Stockholm. With extensive experience in digital marketing, he has played a key role in shaping influencer and partnership marketing across the Nordics. His expertise in technology-driven marketing strategies makes him a recognized thought leader in the industry.

Linda Pimmeshofer, Founder, Change Retail
After spending over 20 years in the software industry, Linda believes that the intersection between fashion and tech has never been more exciting and challenging. As a dedicated advocate for change, Linda founded Change Retail one year ago and spent her days inspiring retailers to embrace digital transformation and supporting them throughout their journey. She is also deeply engaged with the startup and partner communities, seeking new collaborations to push the speed of innovation.

Konrad Olsson, Editor-in-chief and founder, Scandinavian MIND
Konrad Olsson is the founder and editor-in-chief of Scandinavian MIND, a platform covering the intersection of lifestyle and technology. He is a leading expert on the transformation of the fashion industry and the founder and host of the fashion-tech event Transformation Conference. He regularly advises companies and organisations on brand strategy, communication and digital transformation.