As one of the flourishing Scandinavian jewellery scene’s brightest stars, Nilsdotter has run her eponymous brand for 15 years, inspired by a mysterious, dark, yet sparkling fantasy world. For Valentine’s Day, she launches Fever, a collection centered around a heart in flames. Each piece is dripping with emotion on the edge of delirium and distills the essence of desire, drawing inspiration from its wild and hallucinogenic nature.
An eye-catching visual campaign presents lab-grown diamonds, drop-style bleeding hearts, and freshwater pearls from the new drop.
— With this collection, I want to capture the feeling of ultra-romance, late nights, and feverish endorphins. Fever is a story about seduction and to be seduced, exposing oneself to the desire that burns in the chest, and a kind of manic passion that makes you lose common sense. I’m inspired by the mystery that can be found in every human being. It is heavenly, but can also have a dark and temperamental side, and for me, there is some sort of magic behind it, Nilsdotter tells.